The Oscar for the most technological beach goes to…Lignano!
The summer season 2010 has not yet began, but Lignano Sabbiadoro, particularly its beach of Pineta, has already won the prestigious award “Oscar Beaches” (Bagni da Oscar).
This prize has been awarded by the monthly magazine “Beaches of Italy” (Spiagge d’Italia) not only to Lignano but also to Grado. So the Region Friuli Venezia Giulia gains two Oscars for its two beautiful beaches, classified among the best 10 Italian beaches for families.
The welcome of the hotels of Lignano, the presence of recreational activities for adults and children, the chance to make sport in the open air and in very good sport facilities and especially the attention to the nature and the offer of a city rich in tourist services, are qualities already known and awarded with the famous European Blue Flag. In addition to this flag that waves for 19 consecutive years in the golden beach on the upper Adriatic Sea, Lignano can now boast also the Oscar for the innovatory marketing.
This Oscar concerns the technological offer of the beach of Lignano Pineta, particularly the wireless technology, used to inform guests under the beach umbrellas of the seven beach offices about the animation services, events, shows and cultural meetings in the seaside resort. In this way tourists were informed about news of Lignano and the success of this innovation has been found in most public presence in the various events.
This service will be available also during the summer 2010 and all tourists in Lignano will know in a simple, fast and free way the events and the services in the seaside resort. Also the guests of the hotels in Lignano Pineta like the Croce di Malta, in their part of private beach, will be reached by the information. The service, as matter of fact, covers all seven beach offices of the Lignano Pineta beach, for a total of 4000 beach umbrellas.
Technology is present not only in the coast of Lignano Pineta. Also Lignano Sabbiadoro is on the cutting edge: its beach disposes of free wifi connection, allowing tourists to surf the Net through smart phones or laptops directly from the beach umbrella or while sipping a drink in a café on the beach.
In this way guests of the friulian beach have the chance to connect in every moment both in and out the hotel of Lignano and they are always updated about the events. The most part of the hotels in Lignano offers among the services, the internet connection in the rooms, or in the hall or in the lounges like the Croce di Malta.
The continuous pursuit of the innovation shows the attention that Lignano turns to tourists, that have the need to surf the Net also during the holiday to know the events of the seaside resort, the most interesting cities and towns in the surroundings and also to update their profile in various social networks. The award “Oscar Beaches” for the innovative marketing of the Lignano Pineta beach shows that the investment in the innovation is important also for the resorts like Lignano, which continues to meet several awards and to welcomes more and more tourists in its beautiful golden beach.
Tags: lignano, lignano pineta, lignano beach